觸及目標市場
Dear Full Service Media Family,
致全方位服務媒體的大家庭：
With the end of the year coming, we at Full Service Media want to give updates on some of the growing marketing trends that many clients have been asking about in 2022.
歲末年終將至，全方位服務媒體想要針對許多客戶在2022年間洽詢的一些行銷趨勢提供最新資訊。
update(n.)(v.)更新
Today, we want to highlight short-form video, which began being used as an extremely effective marketing strategy in early 2020 and has been going strong since then.
如今，我們想要強調短影片，早在2020年年初短影片便開始被當作極其有效的行銷策略，在那之後也經久不衰。
highlight(v.)強調
In 2021, the short-form video trend took B2C marketing by storm, offering the second-highest return on investment, behind only influencer marketing.
在2021年，短影片的趨勢席捲B2C行銷，其投資報酬率（ROI）僅次於網紅行銷。
take…by storm席捲～return on investment投資報酬(率)second only to僅次於
As many of your potential customers are familiar with TikTok, Instagram Reels and YouTube Shorts, using this format for marketing is a great way to reach your target market.
由於您的潛在顧客都很熟悉抖音、IG連續短片（Reels）及YouTube短片（Shorts），短影片行銷是觸及目標市場的絕佳方法。
target audience目標受眾
According to HubSpot Blog, at the beginning of 2022, around 33% of B2C marketers were already investing in short-form video content, while another one-third of marketers were planning to start using this strategy for the first time this year.
HubSpot Blog指出，2020年年初，約33%的B2C行銷人員已投資短影片內容，另有三分之一的行銷人員於今年首度使用這個策略。
invest (sth.) in投入(某物)到
Is your company one of those that Full Service Media already helped to make the leap?
貴公司是全方位服務媒體曾幫助轉型的對象嗎？
make a leap=commit to a change
Did we successfully help you use this strategy to increase your brand awareness, advertise your products or increase your revenue?
我們是否成功幫您利用這個策略來提高品牌知名度、宣傳商品或增加營收呢？
revenue(n.)收益
If so, we’d like to thank you for allowing us to help you reach some of your business’s marketing goals for this year!
若是如此，我們想感謝您讓我們能幫貴公司達成今年的行銷目標！
If not, what are you waiting for? If you are looking to start using short-form videos in 2023, just let us know and we can add the topic to the agenda of our next marketing meeting with your team!
如果沒有，那您還在等什麼呢？若您想在2023年開始利用短影片，儘管讓我們知道，好讓我們將其納入下次與您團隊開會的議程！
agenda(n.)議程be (at the) top of the agenda=be high on the agenda
Thanks for your time,
感謝您撥冗閱讀
Marcia Evans
瑪西婭·伊凡
Marketing Team
行銷團隊
Full Service Media
全方位服務媒體