
伊維.馬特替代王雪紅
The Taiwanese smartphone manufacturer HTC Corp. announced on Tuesday that Cher Wang had stepped down as chief executive.
台灣智慧型手機製造商宏達電在星期二宣布將會把現任執行長王雪紅給換下,
smartphone智慧型手機manufacturer(n.)製造商、manufacture(v.)製造corporation(n.)集團公司announce(v.)宣布、announcement(n.)宣布step down辭職、下台
Yves Maitre was appointed as her successor, with immediate effect.
接班人伊維.馬特將立即入主宏達電。
appoint(v.)指派、任命、appointment(n.)任命、約會、預約successor(n.)接班人immediate effect立即生效、immediate(adj.)立即的、immediately(adv.)立刻
The new CEO is expected to steer the company toward greater innovation and higher profit margins.
這位新上任的執行長預期將會帶領宏達電創下更好的研發和業績表現。
steer(v.)航向、steering wheel方向盤toward(prep.)向、朝=towardsinnovation(n.)創新、innovative(adj.)創新的profit margin淨利率
Maitre previously held the position of executive vice president of consumer equipment and partnership at the French telecom company Orange for over 14 years.
馬特先前曾在法國電信巨頭Orange擔任消費者設備和夥伴關係部門副總裁長達十四年,
hold-held-held(v.)掌握、擔任vice president副總統、副總裁consumer(n.)消費者、consume(v.)消費equipment(n.)設備、equip(v.)裝設telecom company電信公司
He has been described as a strong leader and is expected to lead HTC onto the next phase of development, especially in the areas of 5G and XR, that is, extended reality.
他是個強而有力的領導者,並將帶領宏達電進入下一階段的發展,尤其是5G和XR領域,也就是延展實境等領域。
describe(v.)描述phase(n.)階段development(n.)發展area(n.)範圍、領域that is(to say)也就是說extended(adj.)延展的、extend(v.)延長reality(n.)現實、實境
Wang said that the company set out to devote itself to virtual reality (VR) technology four years ago, and it is now the perfect time to hand over the reins to Maitre.
王雪紅表示公司自四年前開始傾全力發展虛擬實境(VR)技術,而現在就是來交棒給馬特的最佳時機。
set out著手devote oneself to致力於virtual(adj.)虛擬的hand over交給、送交rein(n.)韁繩
The new CEO said that he will help HTC continue to integrate its strength in mobile communications and wearable technology, referring to HTC’s Vive headsets.
馬特表示,將幫助宏達電繼續整合行動通訊和可穿戴科技,指的就是HTC Vive頭戴式顯示器。
continue to(v.)繼續integrate(v.)整合、integration(n.)整合strength(n.)實力、力氣mobile communication行動通訊wearable(adj.)可穿戴的、wear(v.)穿戴refer to指的是、涉及headset(n.)話筒耳機、頭戴式儀器
Analysts say several major challenges lie ahead for Maitre.
分析師指出馬特將面臨好幾項重大挑戰,
analyst(n.)分析師、analysis(n.)分析、analyze(v.)分析lie ahead在未來會發生、lie-lay-lain-lying(v.)位於、lie-lied-lied-lying(v.)說謊、ahead(adv.)在前方
In the first eight months of 2019, HTC’s sales dropped by about 62% compared with those from a year earlier.
到今年八月為止,宏達電的銷售量與去年同期相比已經下滑了62%。
drop(v.)下滑compare with(v.)相比
In addition, the Vive accounted for only about 7% of the VR headset market share last quarter, facing strong competition from Facebook’s Oculus, Sony’s PlayStation VR, and Microsoft’s HoloLens.
此外,Vive頭戴式顯示器上個季度在虛擬實境設備市場的市佔率只有7%,臉書的Oculus、索尼的Playstation VR以及微軟的HoloLens都是HTC Vive的勁敵。
in addition此外=moreover、furthermoreaccount for佔量market share市佔率、share(n.)份額quarter(n.)季度、四分之一competition(n.)比賽