
新的名人代言
A fashion influencer is a person who has a large number of followers on social media.
時尚網紅是在社群媒體擁有大量追蹤人數的人。
a large number of +(可數名詞 ) 很多;a large amount of +(不可數名詞 ) 很多
They create fashion content to post on their platforms and are able to influence the opinion and behavior of others with their recommendations.
他們會製作跟時尚相關的內容放到他們的平台上,他們的建議能夠影響他人的意見和行為。
platform (n.)平台recommendation (n.)建議,推薦;recommend (v.) 建議,推薦
Fashion brands endorse influencers by providing clothes or accessories for them to show off on social media.
時尚品牌會贊助網紅,提供衣服和配飾讓他們在社群媒體炫耀。
endorse (v.) 認可,支持,代言show off 炫耀
They are also often invited to attend events, such as fashion shows, parties, dinners and trips.
他們也經常受邀參加活動,像是時尚秀、派對、晚宴和旅遊。
If a salary is involved in the work, the influencer may be required to label such posts as paid or sponsored content.
如果作品是有贊助的,網紅可能被要求將貼文標示為受贊助內容。
label (n.)標籤 (v.)貼標籤,標示
The business magazine “Forbes” described fashion influencers as "the new celebrity endorsements."
商業雜誌《富比世》將時尚網紅描述成「新的名人代言」。
However, unlike traditional celebrities, influencers appear to have a closer relationship with their audience.
然而,跟傳統的名人不同的是,網紅跟觀眾的距離似乎比較近,
appear (v.)似乎,好像
Several well-known marketing companies have noted that daily interactions with followers across multiple platforms, whether through photos, stories or live sessions, establishes a stronger feeling of trust.
有幾間知名行銷公司都注意到,每天在不同平台與粉絲互動,不論是透過照片、故事或是直播,都能建立更強大的信任感,
marketing (n.)行銷note (v.)注意到establish (v.)建立,創立
This makes influencers seem more real to the average person.
在一般人眼中,這使得網紅看起來更真實。
average (adj.)普通的,平常的,一般的