啟動「全面轉型」
Asus announced that the company will begin a “comprehensive corporate transformation” to focus on the gaming and power user markets. As part of this shift, longtime CEO Jerry Shen will be stepping down by the end of this month.
華碩宣布將開始「全面轉型」，專注於遊戲和專家用戶（power user）市場，且作為公司轉型的一部分，多年來擔任執行長的沈振來將在本月底辭職。
comprehensive(adj.)全面性的;通盤的transformation(n.)轉型、徹底的變化power users專家用戶as (a) part of~作為…的一部分
Effective January 1, 2019, Shen will be replaced by Asus’s current PC business head S.Y. Hsu and global customer service lead Samson Hu, who will serve as the company’s new co-CEOs.
沈振來離職後，華碩將新設共同執行長，由目前個人電腦事業處總經理許先越，及全球客服總部總經理胡書賓擔任，自2019年1月1日生效。
effective(adj.)有效的be replaced by~尤…所取代be succeeded by~由…繼任serve as~擔任…
During his 11 years at Asus’s helm, Shen oversaw the launch of the PadFone series as well as the ZenBook, Transformer and ZenFone lines.
在掌舵華碩的11年間，沈振來負責推出PadFone系列以及ZenBook、Transformer和ZenFone系列產品，
helm(n.)舵輪at the helm 掌舵;負責;掌管oversee-oversaw-overseen監督;監管;審查launch(n.)(v.)推出;發行(新產品)
Prior to that, Shen was also credited as the main creator of the Eee PC, which kick-started an entire generation of low-power, low-cost netbooks in 2007.
更早之前還主持Eee PC的開發，帶領華碩在2007年推出了一系列低功耗、低價的小筆電。
prior to~在…之前=beforeposterior to~在…之後=aftercredit(v.)將…歸功於某人kick-start(v.)用腳踏啟動(機車)、促使…的開始netbook(n.)上網用的小型筆電;輕省筆電
After leaving his position as Asus’s CEO, Shen will serve as chairman and CEO of a new “AIoT” (Artificial Intelligence + Internet of Things) startup, iFast, of which Asus has a 30% stake.
辭去華碩執行長職務後，沈振來將轉身投入新設立的「創捷前瞻」公司，擔任董事長兼執行長的角色，專攻AIoT（人工智慧+物聯網）事業，而華碩持有「創捷前瞻」公司30％的股份。
Artificial Intelligence人工智慧=AIInternet of Things= IoT物聯網stake(n.)股份=share
Asus also revealed that it will be revamping its mobile strategy to expand the gaming smartphone market as well as perfecting solutions for gamers and power users.
華碩還透露手機策略轉型計畫，將擴大遊戲手機市場，並為遊戲玩家和專家用戶提供完善解決方案，
revamp(v.)(徹底)改進perfect(v.)使完美;改善;提高
That means the company will probably launch more gaming products such as the Republic of Gamer’s (ROG) phones and less emphasis will be placed on general consumer devices such as the ZenFones.
這意味著華碩可能會推出更多遊戲類產品，例ROG 系列手機，並減少推出ZenFone等鎖定一般消費者的裝置。
launch(v.)推出place or put an emphasis on sth. 強調、注重某事情
Asus’s change in mobile strategy comes at a cost: It has listed a one-time loss of NT$6.2 billion to cover “loss of inventory”.
為改善手機部門的營運體質，華碩也將提列一次性費用約新台幣62億元，包含提列存貨損失費用，
strategy策略at a cost付出代價one-time loss一次性費用inventory(n.)(商店)存貨;存貨價值
Nevertheless, analysts say the restructuring could give Asus a stronger identity in the smartphone market while also introducing more customers to Asus’s larger catalogue of ROG-branded desktops, laptops and accessories.
儘管如此，分析師表示此次業務重整可望提高華碩在智慧型手機市場上的品牌辨識度，同時也會為ROG系列的桌機、筆電和配件類產品吸引更多消費者。
nevertheless(adv.)不過;儘管如此restructure(v.)調整、改組、重建identity(n.)身份;認同catalogue(n.)(英)(商品)目錄catalog(n.)(美)(商品)目錄